The easy-load cartridge that slots into the Instax Wide Format cameras deliver superb quality instant images in a new landscape (oblong) format that is a refreshing change from the square picture shape long associated with instants. Based on the same instant film technology that has long benefited the work of demanding professionals, the Fujifilm Instax Wide Picture Format Instant Photo Film achieves a level of image quality and colour accuracy that was hitherto thought impossible from these kinds of films - bringing brilliant instant pictures within everybody's grasp. Film size: 108 (W) x 86 (H) mm Picture size: 99 (W) x 62 (H) mm